How To Use Relevant, Targeted Directories For Link Building
Using online directories is a smart way to build backlinks to your business site and boost your online presence. Here's how to do it right.
Should I build links using article directories?
Links from relevant content in article directories — Seen as good or bad? eg. I link my beauty website from a cosmetic surgery article on say, Ezine? Would you do that?”
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What is Web Directory Submission | SEO OFF Page Tutorial | Link Building Technique.
In this video you will learn What is Web Directory Submission | SEO OFF Page Tutorial | Link Building Technique.
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How To Use Local Directories To Improve SEO
What are local directories, and why are they important? Getting listed in these directories should top your list of priorities if you’re looking to boost your website rankings and be more easily discovered online.
Local directories are vital for your search engine rankings, online discoverability, and overall digital marketing efforts. We’re going to discuss why they matter and where you can find them, and offer tips for getting the most out of your listings.
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What are Local Directories and Why Are They Important for Churches?
Local directories are online listings of businesses in a specific geographic area. They help potential customers find local businesses, including churches, that offer the products or services they’re looking for.
There are dozens of websites out there with directories or listings (think: Yelp, Foursquare, Google Business Profile). Each one offers an opportunity for your church to be discovered by people who are actively searching for a place of worship.
How Do Local Directories Help Improve Local SEO?
When you invest in SEO, Search Engine Optimization, you will be able to ensure that your church website shows up at the top of search engine results pages. In addition to helping customers find your church, local directories also provide valuable backlinks and citations for your website.
Backlinks are links from other websites to yours, and they’re important because they signal to search engines that your website is relevant and trustworthy (check out this episode on link building for churches).
Citations are mentions of your business name, address, and phone number (NAP) on the internet. You want your NAP and other contact information to be consistent across all local directories, as well as your own website.
If there are inconsistencies, it confuses search engines and can hurt your rankings.
When you claim your listing on a local directory website and include your NAP information, you’re automatically creating a link and citation for your church, which is great for boosting local SEO.
What’s the Difference Between Local Directories and Local Citations?
People often use the terms local directory and local citation interchangeably, but they’re not exactly the same thing.
A local directory is a website where you can create a listing for your church. It’s a website that specializes in listing local businesses in a specific geographic area. Also, they usually include additional information about each business, such as reviews, ratings, hours of operation, and so on.
A local citation is simply an instance of your NAP being listed on the internet, which could be in a directory or somewhere else. Local citations may also be from a blog or website, social media site, or any other online platform.
Now that we’ve covered the basics, let’s talk about where to get listed!
Where Can You Find Local Directories?
Local directories cover pretty much every city, town, and village out there. Some sites have listings across the country (even globally) while others, such as a Chamber of Commerce or local business association, are specific to a particular geographic area.
The REVERSE link building strategy – The ONLY way to build links at scale
When you take a look at the websites that have done link-building the best – the reality is they actually haven’t done the standard link-building that we all do.
They don’t buy links, or do guest-posting, or do reciprocal links, or do any grey hat PBN building type schemes. They do reverse link-building. In this video I’m gonna cover how some of the top websites in the world (in terms of links) do just that.
We’re gonna go through a few incredible examples of how one website is able to get 300+ links A DAY, and how it’s completely on autopilot.
We need to start thinking of ways to be different from our competitors because everybody is targetting the same links and following the same 8 link-building strategies that are already very well known.
Would love to know your thoughts in the comments and if you know of any other websites that are following this similar strategy.
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